Get Free Ebook Perfect Dealership: Surviving The Digital Disruption, by Max Zanan
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Perfect Dealership: Surviving The Digital Disruption, by Max Zanan
Get Free Ebook Perfect Dealership: Surviving The Digital Disruption, by Max Zanan
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Review
Perfect Dealership is the book the auto industry needs. With every chapter, Max outlines a modern and structured view of how to run and grow a profitable, ethical, and future-facing dealership. In an industry with little formal education and few true standards, Perfect Dealership is a handbook for effective automotive management across all levels and departments. Every dealership owner and manager needs a copy. - Peter Zorzy - Director of Operations - Atlantic Auto GroupI've been working with Max for years, and our dealership has benefitted enormously from his guidance and strategies. The truth that many dealers don't want to hear is that the industry is changing fast and dealerships need to adapt or die. The processes and concepts outlined in Perfect Dealership are not just important, but frankly are a necessity to future growth and success in an industry that's getting more competitive by the day. - Doug Wells - General Manager - Ray Catena Mercedes-BenzPerfect Dealership isn't just a book: it's a manual that should be considered required reading for dealership owners and executives. After 20 years in this industry I can tell you honestly that most retail managers don't understand hard concepts like HR, IT, and compliance they way they should. Car dealerships can't expect to just fake it anymore. Real training and professional standards are needed and Perfect Dealership is the book to get us there. - John Lutman - National Sales Director - IASThis book is exactly what car business needs. Consumer shopping habits are changing and Perfect Dealership makes it easy for car dealers to adjust to the new reality. Think of it is a how-to guide for each department and use it as a blueprint in your dealership. - Vlad Shpigelman - Founder & CEO - Signature Auto GroupPerfect Dealership provides a wide range of strategies to improve any dealership. Special emphasis is on human resources, attracting, developing, and retaining human capital. Employing people that genuinely care makes all the difference in the world. And that's the secret sauce! - Mo Elsheemy - Director of Finance - Mercedes-Benz of Brooklyn
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About the Author
A seasoned Automotive Industry Leader and Consultant, Max Zanan educates car dealers on how to increase profits by engaging in a more efficient Sales, F&I, Parts and Service process.
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Product details
Paperback: 120 pages
Publisher: CreateSpace Independent Publishing Platform (November 7, 2017)
Language: English
ISBN-10: 1977545513
ISBN-13: 978-1977545510
Product Dimensions:
6 x 0.3 x 9 inches
Shipping Weight: 9.9 ounces (View shipping rates and policies)
Average Customer Review:
4.9 out of 5 stars
56 customer reviews
Amazon Best Sellers Rank:
#212,231 in Books (See Top 100 in Books)
Perfect Dealership - Surviving the digital disruption.By Max ZananThis book is a must read for anyone in the automotive world. As a seasoned veteran of the car industry, I found the book to cover essential topics, such as utilizing software properly such as CRM, Dealertrack etc, - Online Sales Techniques and Compliance Training. The book broke down each department that one would find in a thriving dealership. The "Perfect Dealership" pointed out the steps & tools that could be immediately implemented that would drive up revenue and retain customer loyalty. Having the "Perfect Dealership" as part of your training materials would help develop and cultivate employee engagement, motivation, by teaching the importance of managing time and dealing with clients. Anyone in a leadership role would be able to grasp Max's usable insight, which in turn would allow them to optimize their teams talents, build a team environment between departments. Thus, improve sales and the overall morale of the dealership. Max, Great Job and Book..... (R. Buckley)
As an automotive professional I enjoyed reading this book very much. It is a must read for any dealer, GM, or GSM that's looking to make an impact in their store, change the culture from the old-school, worn out business model and thrive in the age of Amazon.This is the direction of the automobile business and dealers need to recognize that. I found myself taking notes from the very first chapter. I definitely recommend this book! Harry Potamianos, General Sales Manager, Tarrytown Honda, Tarrytown NY
I bought this book for a friend. And we BOTH love it. It's a quick, smart read, and should be viewed as critically important to anyone trying to survive in the car dealership business today. That industry is due for massive changes as consumers grow increasingly smart and have better and better tools to shop online for their next car. Consumers are tired of slick dealerships and deals that feel sneaky and hard to compare. It's worse than buying a mattress :) - If you want to bring your dealership in line with consumer expectations today, get this book and let Max Zanan walk you through doing it right.
This book is not only a common sense approach to the car business but to any business sector. Think about "banks" today, does anyone actually go into a bank to perform a transaction? It has become an inconvenience to have to actually set foot in a bank. Is that the direction of the car business? Max outlines a way to combat this perfectly with the Perfect Dealership. Great book! Great information that we all needed to be reminded about!
Great book and hope that more dealers find out about this wake up call about getting prepared for the digital revolution in business.
Max is one of the few voices in the auto industry today that is speaking honestly and accurately about the future of automotive retail. This book is a must-read for anyone who expects to have a career in car sales or dealership management over the next 5 or 10 years.
Wow! I wish that every Dealership owner/GM/GSM and every other manager will read this book and and use info in it. Excellent book strongly recommend!!!!
“Perfect Dealership†is a very educational , up to date view on today’s very dynamic automobile sales process. The reader, (dealer) will realize the importance of updating their sales and service process to be relevant to today’s so involved environment in sales. Zanan’s book is a realistic view on 2017 dealerships in America.
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